MADD Announces Winners of the 6th Annual MADD Media Awards
6/10/2008 12:00:00 AM
Contact Information
Kelley Tway, 469-420-4493
Misty Moyse, 469-420-4558
Heidi Castle, 469-420-4545
DALLAS (June 10, 2008) – Mothers Against Drunk Driving (MADD) announced the winners of its 6th annual MADD Media Awards program today and Florida media should be especially proud. WFOR-TV in Miami won the Award of Excellence for Broadcast with their series covering alcohol-laced energy drinks. The Pensacola News Journal earned MADD’s top honor for Print journalism with their series on drunk driving and its deadly consequences.
“MADD’s Media Awards program honors the media for the crucial role they play in furthering MADD’s lifesaving mission,” said Glynn Birch, MADD national president. “These two outstanding pieces truly show the impact that interlocks can have on eliminating drunk driving and how marketing and sales of indistinctly-labeled alcoholic energy drinks are harming people under 21 by combining caffeine and alcohol in high doses.”
The 2008 MADD Media Awards winners are:
Award of Excellence – Broadcast – WFOR-TV, Miami, Fla.
Award of Excellence – Print – The Pensacola News Journal, Pensacola, Fla.
National Television: Drunk Driving Issues – Nancy Grace, CNN Headline News
National Television: Underage Drinking Issues – Inside Edition
Local Television: Drunk Driving Issues – WTIC Fox 61, Hartford, Conn.
Local Television: Underage Drinking Issues – News 12 New Jersey, Edison, NJ
Newspaper: Drunk Driving Issues – The Cincinnati Enquirer, Cincinnati, OH.
Newspaper: Underage Drinking Issues – The Providence Journal, Providence, RI
National Magazine: Drunk Driving Issues – Glamour
Spanish-Language Media: Broadcast – Noticias Univision Nueva Inglaterra, WUNI-TV, Needham, MA
Community Awareness: Drunk Driving – KJRH, Tulsa, OK
Community Awareness: Underages Drinking – R & R Partners, Salt Lake City, Utah
Interactive Media: Blog: motherwarriors.blogspot.com
The 2008 MADD Media Awards, sponsored by Nationwide Insurance and Volkswagen, recognize outstanding media coverage advancing MADD’s mission to stop drunk driving, support the victims of this violent crime and prevent underage drinking.
MADD will host a luncheon to honor the 2008 Media Award Winners during the National Conference in Dallas, Texas on September 5, 2008. For more information, visit www.madd.org/media-awards.
About MADD
MADD is a 501 (c) (3) charity with approximately 400 offices and 2 million members and supporters nationwide. Founded in 1980, MADD has helped save more than 330,000 lives. MADD’s Campaign to Eliminate Drunk Driving calls for high-visibility law enforcement, ignition interlocks on all convicted drunk drivers’ vehicles, development of advanced technologies to one day prevent a car from being driven by someone that is drunk and for grassroots support for all of these efforts. For more information, visit www.madd.org.
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