MADD is joining forces with Lyft and UBER


A lot goes in to planning the perfect New Year's Eve celebration, and Mothers Against Drunk Driving wants to help you with your checklist:

√ Reservations for two at that fancy restaurant you’ve always wanted to try – check.

√ The perfect outfit for that night on the town – check.

√ Your favorite bottle of bubbly for that midnight toast – check.

• A designated non-drinking driver – check?

After the ball drops and rings in the New Year, sadly it also rings in the deadliest day on the roads due to drunk driving. In 2013, 70 people died on New Year’s Day alone.

To keep everyone safe on the roads, MADD is joining forces with Lyft and UBER. Together, we urge all adults that if your plans include alcohol then plan ahead and designate a non-drinking driver before the celebrations begin.

Both services will be donating to MADD’s mission – Every ride can save a life.

UBER: Enter promo code MADDNYE from 6:00 p.m. local time New Year’s Eve to 6:00 a.m. local time New Year’s Day and UBER will donate $1 to MADD for every ride nationwide.

Lyft: Starting 6:00 a.m. local time December 29 through 6:00 a.m. local time New Year’s Day, pledge to get home safe at Lyft.com/NYE and $1 per pledge nationwide will benefit MADD.

Don’t start the New Year in tragedy. Make a resolution to designate a non-drinking driver 100% of the time to make sure you, your loved ones and everyone on the roads gets home safely.


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