Today, we recognize PowerTalk 21®, a day dedicated to inspiring intentional, ongoing, and potentially lifesaving conversations between parents and kids about underage drinking and alcohol. And, boy, do we have plenty to talk about!
When it comes to PowerTalk 21®, the results are ones we can’t see. When parents take the time to show and tell their kids about underage drinking, it prevents the number of underage drinking deaths from climbing higher. And one more death is one too many! That point was visually driven home at the national PowerTalk 21® press conference in Dallas.
National President Colleen Sheehey-Church opened up the conference, sharing how the loss of her son drives her to help other parents avoid her grief.
MADD volunteer Steve Mason touched on the importance of talking with your kids about not riding with a drinking driver when he shared the loss of his 20-year-old son, Chris.
Dr. Robert Turrisi, a groundbreaking researcher into teens and drinking, shared his data detailing how parents can effectively combat the pressures teens face to drink with a simple game of SHOW & TELL during an online virtual Town Hall yesterday and at the press conference. If you missed the virtual Town Hall yesterday, listen to it now. Or watch a brief video where he throws down a challenge - put the lifesaving information available in our Power of Parents handbooks into the hands of 10 million parents.
Here are pictures from the Dallas event, as well as other PowerTalk 21® events across the country.
|MADD CEO Debbie Weir and National President Colleen Sheehey-Church at the national PowerTalk 21® press conference in Dallas.||The set-up for the press conference included pictures of two young men killed by drinking drivers, as well as 101 chairs and graduation caps representing the 101 young people in Texas killed in alcohol-related crashes.|
|The media gearing up for the press conference, one of several held across the country for PowerTalk 21® Day.||Street teams took the PowerTalk 21® literally on their backs to share it with Dallas parents visting Klyde Warren Park.|
|Another street team member shares lifesaving information with a Dallas resident.||Dallas Assistant Chief Gary Tittle and other officers met MADD CEO Debbie Weir and National President Colleen Sheehey-Church. Chief Tittle stressed the department's no tolerance policy for udnerage drinking and adults who provide underage drinkers with alcohol.|
|Former MADD Chairman and Nationwide Insurance Associate Vice President of Consumer Safety Bill Windsor spoke at the Dallas event. PowerTalk 21 is part of the Power of Parents program, sponsored by Nationwide.||Chairs and graduation caps representing the 101 Texas young people killed in alcohol-related crashses last year.|
|In Arizona, 35 Dunkin Donuts locations shared yummy breakfast treats and lifesaving information.||Check out these delicious MADD cupcakes, part of the Arizona celebration.|
|Juno Beach is celebrating PowerTalk 21! The Town Council (Left to Right: Mayor Jason Haselkorn, Council Member Bill Greene, Council Member Ellen Andel, Madd SE FL Program Specialist David Ganim, Vice Mayor Jim Lyons andTown Manager Joe LoBello) recognized PowerTalk 21 with an official proclamation.||Windsor Locks Connecticut, a community that six years ago lost a resident who was a passenger in a single car crash with a drinking driver, declared April 21st officially PowerTalk 21® Day.|
|In Florida, MADD joined the LIVE radio podcast Sober Smash, taking calls from people in Wisconsin to Miami.|
PowerTalk 21® may end today, but the conversations between parents and kids must remain ongoing. Learn valuable strategies and tips to create conversations kids will actually hear by downloading the new parents pocket guide today.
When you do, you will automatically be entered to win an Amazon echo, Kindle Fire HD, or one of two $50 gift cards for a date night. You can earn additional entries by taking one of our new interactive quizzes, too!
The winners will be announced via email and social media after April 30th.
Have you taken the PowerTalk 21® "What's Your Parenting Style" interactive quiz?
Watch along as we take the quiz and discuss how to prevent our kids from drinking underage as part of PowerTalk21®, a day dedicated to inspiring ongoing, intentional, and potentially lifesaving conversations between parents and kids about alcohol. PowerTalk® is part of our Power of Parents program, sponsored by Nationwide.
By taking the new, interactive quiz, you are automatically entered to win an Amazon Echo, Kindle Fire HD, or one of two $50 cards.
Want more entries? That's easy.
Earn another by joining us at the April 20th virtual Town Hall to hear from MADD National President Colleen Sheehey-Church and groundbreaking researcher Dr. Robert Turrisi, who will share insights from his recent examination into why kids and teen choose to ride with a drinking driver. Plus, if you sign up for our 15-minute virtual workshop, download the new Power of Parents pocket guide, or take another quiz, you'll earn an additional entry for each action on top of gaining valuable, lifesaving strategies to help your child make safe decisions regarding alcohol.
April is right around the corner and with it PowerTalk 21 – the national day for parents to begin intentional, ongoing, and possibly lifesaving conversations about alcohol with their kids.
This year, PowerTalk 21 celebrates a significant milestone – the fifth anniversary of the Power of Parents program. That’s five years of stressing the importance of having parent-child conversations regarding alcohol, sharing parenting strategies to help prevent underage drinking, and identifying dangerous teen drinking myths.
This year, we have several new items to reveal.
First, we are again working with Dr. Robert Turrissi, whose groundbreaking research on teens and alcohol consumptions continues to shatter drinking myths. Based on his research and a nationwide public opinion survey, we explore why teens make the decision to ride with drinking drivers and, more importantly, how we can help teens make a safer decision. MADD will share his recommendations and the survey results during the week of April 18th.
Here’s a sneak peek – surprisingly, one of the largest indicators of if a teen will ride with a drinking driver depends on the behaviors the teen sees his or her mother or father displaying. The survey suggests that many parents believe their teen’s friends have the largest influence. Not so!
Additionally, we’ve developed a supplemental guide to our popular Parent Handbook for Talking With Teens About Alcohol, and we’ve translated the Parent Handbook for Talking With Your Middle Schooler About Alcohol. Download any of our parenting handbooks here.
Many teens are not aware of the serious risks drugs and alcohol poses to their health, to their success in school, and to their future. So the question is: What can communities do to effectively educate this generation of teens about drug abuse?
One way is for school staff, parents, and students to work together on awareness events that will provide teens with the facts about drug use. National Drug and Alcohol Facts Week (NDAFW) is a national health observance designed to arm communities with the materials and tools they need to influence teens to say no to drugs. Inspired by the National Institute on Drug Abuse (NIDA), part of the National Institute of Health, NDAFW is in its sixth year and will be held from January 25 through 31, 2016.
"This week is designed to counteract the myths teens have about drug abuse, often reinforced by their peers, the Internet, and the entertainment industry," said NIDA Director, Nora D. Volkow, M.D. "When given the facts from people they trust, teens are in a better position to make good decisions about drug use.”
All around the country, science teachers, health teachers, guidance counselors, social workers, drug prevention programs, and community support programs are using the science-based information available FREE from NIDA in their curriculum, school assemblies, PTA meetings, and evening workshops to get the truth out. In some cases, local research scientists and government officials can be invited to participate in these important events.
This year, NDAFW is expecting more than 1,700 events with every state represented. These events range in size and scope, but they are all focused on educating and communicating with teens about drug and alcohol use and its consequences. NIDA staff can provide ideas and information to help make an educational event successful.
Some event ideas may include:
• A school assembly
• An addiction-themed art contest
• A graffiti fact wall
• A trivia night
• A panel discussion with local law enforcement, substance abuse counselors, and individuals affected by drug abuse.
• A government proclamation.
By: Brian Marquis, Public Liaison Officer, National Institute on Drug Abuse